|
|
|
The market of advergame |
|
|
The market for advertisement game
According to the game research of AP-AOL company, 40% American adults play computer games or TV games, there may be more younger people play games and more people play online games. For 42% online game players, they play 6 hours of game per week on average. One sixth of them play more than 10 hours of game per week.
According to the research result of CNNIC, China’s most experienced broad band users put 60% of their time on games, they play 11 hours of online games per week, and there are more and more women players.
Besides, based on the fact that America has more than 130 million of game players, analysts say the game advertisement market in 2010 will grow 12 times than that in 2005, from 56 million US dollars to 733 million US dollars. From a global point, the market has also bright future.
|
|
|
|
|
|
|
|
|
|